1:1 Messenger - A Quarterly Publication by Kelmscott Communications

1:1 Marketing with Kelmscott Communications

May 2009

Kelmscott Communications Named to Printing Impressions Top 400 list for 2008

Interior Decorating: It's All Part of Our Full Service Approach

New USPS Rates and Move Update Compliance Tracking Goes into Effect May 11th

Associations Have Unique Marketing Needs

Eleven Ways to Win More Business in 2009

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Welcome to the latest issue of 1:1 Messenger. The communications below are produced on a quarterly basis containing information to help produce effective data-driven, personalized campaigns.

The “Printing Impressions 400 List” provides the industry’s most comprehensive ranking of the leading printing companies in the United States and Canada.

While Kelmscott has committed itself to expanding its capabilities to include a broad range of marketing solutions, we still count commercial printing as one of our core capabilities and feel it a special honor to be named to this elite list.

CENTA Corporation, a U.S. subsidiary of privately owned German firm CENTA Antriebe Kirschey Gmbh, recently moved into a new 23,000 squarefoot corporate facility. CENTA is a global leader in the innovation and manufacture of torsional couplings and shafting for the marine propulsion and industrial power transmission markets. Kelmscott was initially called in to meet with the marketing department to review their marketing literature to be used in the U.S. market place.

On May 11th the price for a 1-ounce First-Class Mail stamp will increase from $ 0.42 to 0.44. Prices for other mailing services- Standard Mail, Periodicals, Package Services (including Parcel Post), and Extra Services will also change. Prices for mailing services by the USPS will continue to be adjusted each May.

Kelmscott Communications has been working with Associations for over three decades. Kelmscott realizes that the needs of an association are unique. Associations are concerned with membership numbers, educating, meetings, events, advocacy and sponsors. In today’s economic turbulence it will be more important for associations to make the best use of their resources, both monetarily- and staff-wise, in order to be able to show their members that they are a valuable resource. Marketing strategies have emerged as a primary means to the recruitment and retention of members, resources and events.

2009 will continue to be demanding. It can be a good year for companies and their salespeople willing to make the right effort. Here are some ideas that may help you to drive success in the year ahead...